品牌视觉原创设计｜海乐希人才HALEXIE

品牌视觉原创设计｜海乐希人才HALEXIE

Original visual design for brands｜HALEXIE

企业背景

海乐希人才成立于2015年，是西南地区领先的人力资源外包服务机构。公司以“人才+技术”为核心，专注于人力资源服务、外包及管理咨询，为各类企业提供全方位人力资源解决方案。

业务覆盖电子信息、汽车制造、物流仓储、食品加工等多个行业，服务全国500余家企业，派遣/外包员工超十万人。公司屡获长安汽车、赛力斯、京东物流、顺丰物流等知名企业“优秀供应商”认可，并担任多地人力资源行业协会副会长单位，与数百家机构及高校建立战略合作。

品牌LOGO字母与寓意诠释

HA:Harbor(港湾)，象征包容与汇聚的起点。

LEX:Expertise(专业)，代表系统化的专业知识点。

IE:Intelligent&Empathetic(智慧与共情)，为专业注入人性的温度与智慧的关怀点。

品牌LOGO整体寓意

专业的港湾，智慧的伙伴。这个名称塑造了一个既专业可靠又充满人性关怀的专家型伙伴形象，强调在专业体系下的信任与托付关系。

Corporate background

Founded in 2015, HALEXIE is a leading human resources outsourcing service provider in Southwest China. With "talent + technology" as its core, the company focuses on human resources services, 

outsourcing, and management consulting, providing comprehensive human resources solutions for various enterprises.

Its business covers multiple industries including electronics and information technology, automobile manufacturing, logistics and warehousing, and food processing, serving over 500 companies 

nationwide and employing over 100,000 dispatched/outsourced workers. The company has repeatedly been recognized as an "Excellent Supplier" by well-known enterprises such as Changan 

Automobile, Seres, JD Logistics, and SF Express, and serves as the vice-chairman unit of human resources industry associations in multiple regions, establishing strategic partnerships with hundreds 

of institutions and universities.

Brand Logo Letters and Their Meaning

HA: Harbor, symbolizing the starting point of inclusiveness and convergence.

LEX: Expertise, representing systematic professional knowledge.

IE: Intelligent & Empathetic, infusing professionalism with human warmth and wise care.

Overall meaning of the brand logo

A professional haven, a wise partner. This name creates an image of an expert partner who is both professional and reliable, yet full of human care, emphasizing a relationship of trust and reliance 

within a professional system.